CAP£TAL Inspiration

When creating our poster, we looked at a variety of other posters and techniques they had used to make their poster stand out and appear unique.

We took specific inspiration from the Se7en poster:

For this poster we looked at how the title of the film had been made into an iconic image which stands out, capturing people's attention. We decided this was something we wanted to include in our own poster design.

We chose to change the title Capital to be written as Cap£tal, as this highlighted the dominant theme of our trailer, money, as well as making the pound sign stand out as it is a central image, as used in the Se7en poster. We were also conscious to ensure that the word was still readable, as we wanted to make sure our film's name is easy to remember from our poster.